WITS ONLINE
WORKSHOPS & MASTERCLASSES
Welcome to WITS Online workshops and masterclasses! You do not need a ticket to WITS Online in order to participate in these events. Grow your skills in content development and creation, business, marketing, and more.
More options will be added in the coming weeks!
The Future of Audio, brought to you by Pandora
with Danielle Desir, Vappu Mänty, Moira McCarthy, and Lesley-Ann Thompson
Monday, 19 April @ 12pm ET
The carillon of St. Peter’s Cathedral. A late-night country band at the Bluebird in Nashville. The gush of Victoria Falls. Though we don’t often think about it, sound — and the audio industry — is the underlying current of many of our travel experiences. But how, as marketers, do we incorporate sound into our travel stories? Is podcasting dead, or just getting started? And during a time when we’re starting to travel again, how can we use activities like virtual concerts to entice people to our destinations? In this free and public workshop, creators and industry alike will explore audio as a marketing channel, get a better understanding of where it’s headed in 2021, and discuss trends and tactics to bring audio into the travel industry.
How to Monetize Your Existing Content with Affiliate Marketing
with Jeannine Crooks
Tuesday, 20 April @ 1pm ET
Has your travel content dried up, or are you struggling to come up with fresh content after this past year? There are other ways to pivot even if you can’t travel. Instead, you can make use of all that existing content you’ve already published! Join Jeannine Crooks, Partner Development & Acquisition Manager at Awin, for this free and interactive workshop as she shares her best tips to monetize your existing content in ways you’ve never thought of before.
How to Get Your Stories Published in Travel Magazines
with Yulia Denisyuk
Tuesday, 20 April 2021 @ 3pm ET
Have you always dreamed about seeing your stories in top travel publications? Perhaps you’re not sure where to even start when it comes to getting your work out there. There is a way to make this a reality and it’s less daunting than you might think! Join Yulia Denisyuk, an award-winning travel journalist for National Geographic, BBC Travel, among others, and founder of Genius Womxn for this free and interactive workshop as she shares her insights and exact steps you’ll need to get your first publication… and to keep getting published.
How to Profit from Live Streaming and Virtual Speaking
with Phylecia Jones
Thursday, 22 April 2021 @ 11-12:30pm ET
Get ready to increase your profit with your live streaming videos and virtual presentations! With over 10 million watchers daily, people are consuming video at an amazing rate and it is time to convert them into products that will take you no time to create. From courses, to templates, to affiliate products, you can consistently generate $100 to $1000 daily with the right strategy. Whether you are a live streaming pro or just starting out, you’ll walk away from this hands-on workshop with a product that will make you money for years to come!
Essential Business Writing Skills for Earning More Brand Collaborations
with Netanya Trimboli
Thursday, 22 April 2021 @ 1pm ET
Business writing is a skill that allows you to present yourself in a way that speaks your prospects’ language and grabs their attention – but is very different than the style of writing that makes your blog successful. In this workshop, you’ll learn how to create professional-looking and effective pitches, proposals, and contracts, as well as ask the right questions that deliver the strategic, results-driven campaigns brands want. You’ll even be using a real brand as a working model! Seeker, a travel startup that is changing the way travelers plan their trips, will provide insight on their marketing objectives to help you craft a custom pitch and proposal. Refine your approach based on feedback from the instructor and then submit your materials to Seeker for consideration. In other words, you could win new business just from participating in this session!